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el Clásico Miami: Our First Match in Virtual Reality

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el Clásico Miami in VR For the past month, I had been patiently awaiting a soccer match in Miami to be played between Barcelona and Real Madrid (el Clásico Miami), not because I’m a passionate international futbol fan (which I … Continued

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Pete Carroll’s Advice To Mobile Marketers: Orchestrate What You Truly Believe In

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Pete Carroll at Tune's Postback event

Pete Carroll at TUNE’s Postback 2017 Event Leading a mobile initiative is no small task, complicated by factors that may include lack of resources, end user insight, or ambiguity about the mission at hand, among others. What holds some back, … Continued

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Data Platforms to Unify Your App Analytics: mParticle

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mParticle and POSSIBLE Mobile Partnership

Move from Device-Based to People-Based Analytics & Personalization with mParticle. POSSIBLE Mobile is a certified partner of mParticle, a market-leading data platform that enables brands to collect and unify data generated by websites and apps. The data can then be … Continued

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POSSIBLE Mobile POV Special Edition

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POSSIBLE Mobile POV Special Edition

On the pages of the POSSIBLE Mobile POV Special Edition, you’ll find a variety of articles covering everything from the practical applications of our craft to fundamental strategic approaches. Today, the Android and iOS screens are larger than they once were and … Continued

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David Salyers Attending MMA’s CEO & CMO Summit

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POSSIBLE Mobile Attending the MMA CEO & CMO Summit

The MMA CEO & CMO Summit is an exclusive, invite-only, family inclusive event in Napa Valley, CA, where global thought leaders are joined together to shape the future of marketing and build lasting relationships. Our Director of Business Development, David … Continued

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