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Coming Soon in iOS

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Coming Soon in iOS 11

iOS 11 is the most exciting mobile OS release we have seen in years. In this upgrade, users will be getting a slew of new functionality focused on integrating apps further into the OS’s most popular features, such as Messages … Continued

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VUI: How to Design for an Invisible Interface

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This article originally appeared in the Mobile Marketer. To those in the know, VUI is pronounced “vooey,” and it stands for Voice User Interface. It even has its own bad joke. Because voice control lacks a screen, there’s nothing to … Continued

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Apple sets up a decision between privacy and personalization

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This article was originally published on The Drum.  While way short of a doomsday scenario, marketers hearing about the coming autoplay video blocking and anti-tracking options on Safari should view the news out of Apple‘s WWDC 2017 as a mandatory call … Continued

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Introducing SiriKit in iOS 10

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Siri, we love you! We have all encountered Siri—your virtual personal assistant. Siri was introduced in iOS 5 as a part of the iPhone 4S in the fall of 2011. By the fall of 2012 it was fully baked and … Continued

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